There are many reasons to love the Pileated Woodpecker. First, you notice its brilliant red crown feathers and the red, black and white plumage, which would be a striking way to dress yourself today. Second, you can observe its impressive ability to steady itself vertically way up high in an old tree or utility pole. Then, you may marvel at its ability to hunt for food or carve out a nest by tapping its beak into the wood like a hammer 10 to 20 times per second. How can its head withstand all that impact?
Lastly, you may like the woodpecker for these traits you would admire in a human: it is non-migratory, inhabiting the same territory for its lifetime. It chooses and is loyal to a single mate. It benefits many other bird and mammal species in its environment, as song birds, owls and even raccoons later inhabit the old tree holes that the woodpecker has carved out for its nests.
And here is a mixed blessing. That pileated woodpecker in your backyard may be giving you some free advice: that dead tree needs to come down.